Collaboration between Japanese Fashion and Muslim Fashion

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According to the online Japanese magazine, Netlab （ねとらぼ）, a new genre of fashion called “Muslim Lolita” has recently emerged. Muslim lolita is a lolita fashion which abides by Islamic dress codes.

Lolita is a genre of fashion which emerged in the 1990’s in Harajuku Tokyo.

The lolita fashion is built around extremely girly clothing, akin to western dolls. Lolita fashion is characterised by pastel colors, ruffles and lace in the Victorian style.

Muslim lolita fashion attempts to celebrate these characteristics while still adhering to the Islamic standards of dress which forbid women to show their hair and the majority of their skin.

The Muslim Lolita trend has gained momentum due to contributions made by Alyssa Salazar, a 25 year old girl from Southern California.

Muslim Lolita has received international attention and has been reported on by foreign media outlets such as the Chinese magazine Hokk Fabrica.

Alyssa was inspired by Noor, a Muslim woman in the UK. As Alyssa saw Noor proposing new fashion styles in her blog, she became motivated to pursue her own style of Muslim fashion.
Another recent case of collaboration between Japanese fashion and Muslim fashion are the Muslim clothing items by Uniqlo. Uniqlo has produced Muslim clothing items such as Hijabs and Kebaya through collaboration with the Muslim designer, Hana Tajima. In addition to the two traditional items, other clothing such as long skirts that reach all the way to the ankles. Uniqlo carries these items primarily in stores in countries with large Muslim populations such as Singapore, Malaysia, Indonesia, Thailand and Indonesia.